Just had the first sales meeting for Franklin-Spirko and to start as we mean to go on, we put the title of this post in bold letters on the white board.  We must practice what we preach, so the point of our meeting was to talk firstly about revenue, then move on to revenue and then finish with revenue - we replaced 'any other business' with 'any other revenue' - after all, what are we here for!

Franklin-Spirko has a slightly different approach with our staff - we actually encourage our employees to have other business interests!  This may seem a little divorced from the traditional 'corporate' world, but we need our people to 'feel' the pain of running and operating a business - otherwise how can they best advise our clients?  Also, it keeps them creative, fuels the ambition and most importantly, shows how much trust we place in them.

Our staffing business C-People has just launched their website - in conjunction with Franklin-Spirko of course!  The single, most important message of C-People is Profitable Hiring.  Think about how much time the corporate world wastes on trying to hire the wrong people and ultimately the cost. We are producing a white paper on this very subject, to get the the industry angry!  Yes, the industry needs to get angry about this and realize how many dollars are literally thrown away in the quest for talent.

Any staffing business MUST ensure they are contributing profitably to the hiring process and that means ensuring they do not waste ANY of their candidates or clients time - and of course, their own.  I am amazed at websites that do nothing more than talk about how great the company is, how they specialize in temporary and permanent recruiting etc, but fail to articulate about how they as a company, contribute to their clients profits.

Let's never forget that there is only one real differentiator that any company can have and that is its people - products and technology can only go so far, but we will always come back to the caliber of the people - that's why the staffing industry is so huge and lucrative and for C-People, we are driven by ensuring that what we do, is focussed on creating a profitable return for our candidates, clients and in developing long standing profitable relationships.

 ~ Neil

Technorati Tags: staffing, meetings, boredom, revenue, corporate, profitable, creating 

This entry was posted on Monday, June 11th, 2007 at 7:48 pm and is filed under Business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.